Nissan Motor Co. Ltd., is announcing plans to enter the Russian light commercial vehicle (LCV) market in 2008. Nissan Motor Rus, will launch the NP300 pick up and the Cabstar light duty truck in September, this year. The range will be extended to six products by the end of 2011.
The vehicles will be sold through a network of specialised Nissan LCV centres, which will be constituted as part of the existing Nissan dealer network. This network will provide customers with a full range of professional services including special leasing and finance plans, corporate sales programs, road assistance plans and a wide variety of body conversions.

“The start of Nissan LCV sales in Russia is a significant event for our company”, said Andy Palmer, Corporate Vice President, Nissan Motor Co. Ltd, LCV Business Unit. “Entering new markets is a fundamental part of our global LCV growth plan and Russia represents significant volume potential. With an extended LCV range planned in the mid term and a network of dedicated professionals in our dealerships, we are confident that we will meet the needs of the Russian customer.” added Palmer.

As part of its plan to further expand its operations globally, the Nissan LCV Business Unit announced on April 7 that it will sell light commercial vehicles in North America, starting in the first half of 2010. Last October, the LCV Business Unit announced a joint venture with Ashok Leyland of India and plans to start sales of Nissan LCVs in that market during 2010.

Globally, the company identified the LCV business as a key pillar for the growth of the company during the Nissan Value Up mid-term plan. Having achieved the plan commitments one year early and reached record sales of over 518,000 units in fiscal year 2007, Nissan announced plans to become a leading player in the global LCV market in 2010.

The strategy for the global growth of Nissan’s LCV business includes the launch of new products, expansion of sales operations into new markets (Russia, USA and India being among the priority), a focus on quality as a key competitive strength, and the formation of strategic ventures to enhance efficiency.

About Light Commercial Vehicle
Light commercial vehicles (LCV) or category N1 is the formal term in the European Union for goods vehicles with a maximum allowed mass (MAM) of up to 3.5 tonnes.

About Nissan Motor Company
Nissan Motor Company, Limited shortened to Nissan is a multinational automaker headquartered in Japan.

It formerly marketed vehicles under the "Datsun" brand name and is one of the largest car manufacturers. The company's main offices are located in the Ginza area of Chūō, Tokyo with disassembling by 2013, but Nissan plans to move its headquarters to Yokohama, Kanagawa by 2010, with construction starting in 2007. In 1999, Nissan entered an alliance with Renault S.A. of France. Nissan is among the top three Asian rivals of the "big three" in the U.S. Currently they are the third largest Japanese car manufacturer. It operates the Infiniti brand.

The Nissan VQ engines, of V6 configuration, have featured among Ward's 10 Best Engines for 12 straight years, since the award's inception. For the truck and bus maker "Nissan Diesel," it is a separate company from Nissan Motors, please see UD instead.

In 1928, Yoshisuke Aikawa founded the holding company Nippon Sangyo (Japan Industries or Nippon Industries). "Then name 'Nissan' originated during the 1930s as an abbreviation"used on the Tokyo stock market for Nippon Sangyo. This company was the famous Nissan "Zaibatsu" (combine) which included Tobata Casting and Hitachi. At this time Nissan controlled foundries and auto parts businesses, but Aikawa did not enter automobile manufacturing until 1933.

Nissan would eventually grow to include 74 firms, and to be the fourth-largest combine in Japan during World War II.

In 1931, Aikawa purchased controlling(?) shares in DAT Motors, and then in 1933 it merged Tobata Casting's automobile parts department with DAT Motors. As Tobata Casting was a Nissan company, this was the beginning of Nissan's automobile manufacturing.

About Ashok Leyland
Ashok Leyland is a commercial vehicle manufacturing company based in Chennai, India.

The company was established in 1948 as Ashok Motors, with an aim to assemble Austin cars. Manufacturing of commercial vehicles was started in 1955 with equity contribution from Leyland Motors. Today the Company is the flagship of the Hinduja Group, an England-based transnational conglomerate.

In 1948, Ashok Motors was set up in what was then Madras (now Chennai), for the assembly of Austin Cars. The Company's destiny and name changed soon with equity participation by British Leyland and Ashok Leyland commenced manufacture of commercial vehicles in 1955. Early products included the Leyland Comet bus chassis, which sold in large numbers to many operators, including Hyderabad Road Transport, Ahmedabad Municipality, Travancore State Transport, Bombay State Transport and Delhi Road Transport Authority. By 1963 the Comet was operated by every State Transport undertaking in India, and over 8,000 were in service. The Comet was soon joined in production by a version of the Leyland Tiger.

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